ABSTRACT
This study explores the role of argumentation in the media-political context and its impact on public perception. In today’s media landscape, political discourse is not simply relayed but actively framed to influence political outcomes and shape public opinion. Media platforms construct narratives that can distort reality, often serving particular political or commercial interests. The article examines how media dialogues, moderators, and information framing contribute to political persuasion, focusing on the manipulation of truth in the context of media and political discourse. Drawing on semiotic theory, with a particular focus on the concept of the veridictory square, the article explores how argumentation is employed to manipulate and present truths in distorted ways. The veridictory square, a tool for analyzing the interplay between truth, falsity, and interpretation, serves as a framework to dissect the mechanics of media-driven argumentation. By mapping how narratives are constructed, framed, and delivered, the article reveals the subtle ways in which media channels curate content to serve specific purposes, often at the expense of objective truth. It emphasizes the importance of evaluating media content critically and highlights the need for a deeper understanding of how media influences political discourse and democratic processes.
KEY WORDS
Argumentation. Media Narratives. Media-Political Context. Narrative Construction. Political Discourse. Truth Manipulation. Veridictory Square.
DOI
https://doi.org/10.34135/mlar-25-02-06
Key Aspects of Argumentation and Their Role in the Media-Political Context: Analyzing Manipulation of Truth and Its Impact on Public Perception © 2025 by Jaroslav Buček, Taťjana Iskanderova, UCM Trnava is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International license.