MLAR VOL. 8, NO 1 (2025)
Alternative Media from the Perspective of Journalism Students
ABSTRACT In recent years, several trends can be seen in the media environment: a massive expansion of the range of information sources, fragmentation of the audience, a paradigm shift in access to and search for information, and the rise of so-called alternative media. Although alternative media is not a new trend, the emergence of social……Continue reading→
Media and Information Literacy Skills of Elementary School Educators in Bosnia and Herzegovina
ABSTRACT This paper outlines research results on the media and information literacy (MIL) skills of elementary school teachers and expert associates in Bosnia and Herzegovina (BaH). The aim of the paper is to draw attention to the necessity of educating primary school teaching staff about MIL so that they would be able to apply the……Continue reading→
(In)Implementation of Crisis Communication and Prevention in Practice
ABSTRACT The authors of the study intend to highlight the importance of planning and prevention in crisis communication within local government institutions and their communication practices with the public. Although there are a number of relevant publications in the field of crisis communication in crisis situations that reflect the fundamental issues and offer best practices……Continue reading→
The Prevalence and Impact of Political Disinformation During Elections in North Macedonia
ABSTRACT This study investigates the perception of political disinformation as a societal problem in North Macedonia, particularly during parliamentary and presidential elections. The study further aims to identify strategies that promote resilience against disinformation while also improving informed decision-making and civic political participation. It uses a mixed quantitative and qualitative method to measure the perceptions……Continue reading→
Temporal Patterns and Behavioural Dynamics of Mobile Device Usage: Analyzing Smartphone Habits, Social Media Usage and News Consumption among Young Adults
ABSTRACT This study examines the temporal patterns and behavioural dynamics of smartphone usage among young adults, with a particular focus on social media usage, smartphone interaction, and news consumption. In the context of pervasive digitalisation, mobile devices, and in particular smartphones, have become central to communication, information acquisition and entertainment. The paper specifically examines the……Continue reading→
News in Mobile Air Raid Alert Apps and Media Literacy in Ukraine During the War Time
ABSTRACT The article is devoted to the analysis of the Ukrainian mobile air raid alert apps and news they have produced and delivered to the Ukrainians since 2022. The authors analysed changes in the critical perception of news information in the target audiences, including vulnerable groups of society, as they receive information from military news……Continue reading→
Media Coverage and Opinion-Making: A Case Study of the Representation of Ukraine and Ukrainians in Rzeczpospolita and Gazeta Wyborcza During the Russian- Ukrainian War
ABSTRACT This article presents the results of research on media coverage of current affairs related to Ukraine and Ukrainians in the Polish newspapers Gazeta Wyborcza and Rzeczpospolita. These are two of the most influential media outlets in Poland, so their coverage is of significant importance for Polish-Ukrainian relations. To investigate how the press can influence……Continue reading→
Fooled by the Algorithm: Self-Censorship and Tabooization of S€K$Ual Education on Social Media
ABSTRACT The reliance on social media for sexual education is constrained by self-censorship and perceived algorithmic penalties, notably shadowbanning. To navigate platform moderation, creators frequently encode terms like “org@sm” or “s€x”, inadvertently reinforcing societal taboos and limiting open discussions. However, sex and relationship education are an integral part of education, and the need for education……Continue reading→
The Impact of Social References on Adolescents’ Body Satisfaction: Healthy and Aesthetic Perspectives
ABSTRACT Adolescents construct body perceptions through a dynamic interplay of familial expectations, peer reinforcement, and influencer-curated ideals. This study maps the shifting impact of these social references by surveying Spanish adolescents (ages 12–17) on their perceptions of what constitutes a healthy versus an aesthetic body. Statistical analyses reveal that parents primarily influence health-related ideals by……Continue reading→
Comprehensive Analysis of Practical Audiovisual Education in Selected Slovak Universities
ABSTRACT The study examines the current state of practical education in the field of audiovisual production within media studies programmes at selected Slovak universities. The study provides an overview of existing study programmes, analyzes practical courses offered by faculties, and explores the content, teaching methodology, and staffing of these courses. To enhance the depth of……Continue reading→
Download the FULL JOURNAL HERE (VOL.8, No.1, 2025)
Media Literacy and Academic Research
Vol. 8, No. 1, June 2025
ISSN: 2585-9188
EV/25/22/EPP
mlar@ucm.sk
Publisher
Faculty of Mass Media Communication
University of SS.Cyril and Methodius in Trnava
Námestie Jozefa Herdu 2
917 01 Trnava
SLOVAK REPUBLIC
https://fmk.sk/en/


